15 years across mobility, agri-tech, media, automotive & mission-driven domains — 10y product management, 5y software engineering, 2–3y team leadership. Strongest at bridging product, tech & operations under pressure.
About Me
It Starts With Quiet Change
Quiet change can be the most powerful kind. I build systems that empower people without demanding attention. The most impactful ones aren’t flashy. They’re foundational, supporting people through change and making life better in lasting ways. Whether with naval officers, educators, or farmers, my goal is the same: build clarity, strengthen trust, and make progress possible.
Finding the Magic in Structure
Games once felt like pure magic to me. Growing up in my family’s game shop, RPGs sparked my love for progress and discovery. But studying game programming revealed the truth: behind the magic is binary, logic, and structure. I learned that to create magic, you don’t need to be magical — you need discipline and persistence. These principles still guide me as I design systems that feel intuitive and supportive, even in complex environments.
Turning Mess Into Momentum
Messy problems are where I thrive. As a Clarity Alchemist, I turn confusion into shared progress. I build digital systems that cut through complexity, balance quick delivery with sustainability, and win adoption by building trust rather than forcing change. My work spans public, private, and mission-driven sectors — tools people may not notice every day but rely on when it matters most.
Where Curiosity Takes Me Next
Curiosity drives me forward. I run baking experiments, reworking recipes into low-carb, high-protein versions, iterating like I do in product work. In strength training, progressive overload reminds me that lasting change comes from steady, measurable steps. Both keep me experimenting, learning, and building.
Skills & Achievements
💼
Years of Experience
👥
Team Leadership & Mentorship
Hired and mentored cross-functional teams of up to 5 at BlueSG & Yara (100% retention over 2y), covering 2–4 product areas from core experience to growth & expansion.
⚡
National EV System Rebuild
Delivered BlueSG’s nationwide EV rebuild for 900+ vehicles, 1,500 lots & 30K users with zero downtime — safeguarding trust & continuity during live migrations.
📈
Adoption & Safety Improvements
Improved adoption (+14%) and safety (–12% incidents, 99% faster onboarding) across 4 countries at Neuron via IoT, AI onboarding, KYC automation & city-compliant features.
🌍
Global User Scale
Scaled adoption to 3M+ users across 12 countries at Yara through inclusive, trust-first UX for low-digital-confidence users, driving measurable confidence & retention.
🛠️
Technical Skills
Strong technical aptitude in APIs, IoT, SaaS & infra principles. PSPO II & PSM I certified, with active learning in Generative AI, AI workflows & Agentic AI.
